Unfortunately we were not there (next year!)...
However - we kept an eye on as much as we could online from tweets, blogs to facebook posts. Enjoyed reading all about the seminars and hoping to go to next year’s event. They are voting on which city it will be held in - cross your fingers for somewhere nearby! We will be sharing links to articles and wrap ups on our Facebook group.
Check out http://denver2012.drupal.org/ for all the details!
Don’t know what Drupal is? No worries!
Drupal is an open source content management system. See drupal.org to learn more from the source. Or head over to http://visual.ly/what-drupal to see a great visual explanation.
We like Drupal because it is an easy way for YOU to keep your website current by using a browser based editor to work on your site. And we love that it is open source, we can all add to the knowledge and functions of it together.
Visit some of our client’s Drupal sites:
boccentral.org
c4chicago.org
caregivinghelp.org
cvscaremarkspecialtyrx.com
kruzinusa.com
mwalliance.org
If you are interested in seeing what Drupal can do for your website, give us a call. We LOVE to talk about Drupal (can you tell?)!
There is so much information out there that we would like to share with you to help your web project succeed, that we decided it would be best if we blogged it. This blog is our 2008-2012 archive. You can keep up to date on web news, resources, SEO and marketing trends, new technology, print and color trends and sometimes something just for fun at our NEW blog at yourplanb.com/thebuzz !
Monday, March 26, 2012
Monday, March 19, 2012
Art Ajar- A Call to Creative Minds: Fill Your Jar with Art

Our own DavidB showed in this art exhibit at The John Almquist Gallery in Winnetka. Opening night was Friday, March 16. And the show goes through mid-May.
Art Ajar exhibition sales will be donated to the Northfield Food Pantry.
Art for a good cause! Over 50 jars were on exhibit from every age group and skill level. And so many different types of jars!
View photos from opening night.
View video of DavidB creating his "Door Ajar in a Jar".
Monday, March 12, 2012
Meet our Intern, Alex Roberts!

We would like you to meet our intern, Alex Roberts. You may have heard a new voice answering the phone or seen a new face in our office - he has been working with us since November.
To get to know him a little better, we would like to show off his very first website!
ByAlexRoberts!
Alex has been working with us to build his portfolio website: learning WordPress editing and website best practices. And we couldn't be prouder of his site :)
So go, zip around his site and see what makes Alex tick!
And why we think he is an awesome intern!
Monday, March 5, 2012
Importance of browser and platform testing
For many designers, cross browser and platform testing takes a back seat to design. This is not good. And it is NOT how Your Plan B Company creates sites.
We believe this is an extremely important issue of launching a new website - it is part of good design. Each browser displays websites differently, so its vital that your business site looks perfect on every one. This can often be a challenge especially with browsers such as Internet Explorer, but must be done if you want as much traffic as possible.
Visual errors on your site can be very damaging and could cause viewers to leave right away. A well designed and coded website that is being displayed properly in browsers is the foundation of any website. Once you have a quality designed and developed site, you can fill it with well-written content and other elements such as accent graphics.
Each browser reads code a little different and an experienced designer can help you understand why there are compromises to made on design to allow for useability and functionality across the board!
We keep an eye on the stats offered by w3schools. They keep track of popular browsers and usage.
Since there is no definitive way to determine the mix of browser/operating system combinations that your users may have, the only way to maximize broad market access to your website is to plan ahead and ensure that your website has been cross-browser and platform tested by your website designer. This approach may cost a bit more but the benefits can include:
A good rule of thumb is to remember that the website is for your users, so we need to surf like your users surf (and test!)
Contact us if you need work done to make sure your sites look good on all the browser options out there!
We believe this is an extremely important issue of launching a new website - it is part of good design. Each browser displays websites differently, so its vital that your business site looks perfect on every one. This can often be a challenge especially with browsers such as Internet Explorer, but must be done if you want as much traffic as possible.
Visual errors on your site can be very damaging and could cause viewers to leave right away. A well designed and coded website that is being displayed properly in browsers is the foundation of any website. Once you have a quality designed and developed site, you can fill it with well-written content and other elements such as accent graphics.
Each browser reads code a little different and an experienced designer can help you understand why there are compromises to made on design to allow for useability and functionality across the board!
We keep an eye on the stats offered by w3schools. They keep track of popular browsers and usage.
Since there is no definitive way to determine the mix of browser/operating system combinations that your users may have, the only way to maximize broad market access to your website is to plan ahead and ensure that your website has been cross-browser and platform tested by your website designer. This approach may cost a bit more but the benefits can include:
- Consistent, stable cross-browser/platform rendering and functionality on all website pages - higher quality website
- Simplified website maintenance and updates
- Ease of use/viewing for end-users (your customers!)
- Increased customer conversion ratio
- Your prospects will know that you value quality
A good rule of thumb is to remember that the website is for your users, so we need to surf like your users surf (and test!)
Contact us if you need work done to make sure your sites look good on all the browser options out there!
Monday, February 27, 2012
Analytics and data mining
Continuing the 2012 trend conversation, last week was about overall design and development trends. This week a more practical thought concerning how you manage your website with analytics and data mining.
We believe understanding your site stats will become ever more crucial this year. As the web continues to fan out over so many different devices, and content is consumed via so many different services, it becomes more important than ever to know which devices and services are bringing benefit to your business, and how you can eek even more out of them.
Sometimes referred to as Web Analytics
"Web analytics is the measurement, collection, analysis and reporting of internet data for purposes of understanding and optimizing web usage."
-Wikipedia
There are tools out there to help collect this data: its performance, and other cool information such as traffic sources, medium, and campaign information. Remember to stay as consistent as you can collecting it. The more information you have over time, will show you patterns of behavior that will help you when you need to reach out, remodel or revisit your online goals.
So overall, keep a keen eye on your site statistics in google analytics or webtrends (or whichever tool you use). The more you understand your audience, the more your audience will return to you. Remember that these aren’t the end all in terms of your data, but by combining this information with other business metrics you will have a better idea of what and where your online marketing is heading (or needs to head).
Other resources:
http://bx.businessweek.com/data-mining/blogs/
http://analytics.blogspot.com/
http://www.freakonomics.com/blog/
We believe understanding your site stats will become ever more crucial this year. As the web continues to fan out over so many different devices, and content is consumed via so many different services, it becomes more important than ever to know which devices and services are bringing benefit to your business, and how you can eek even more out of them.
Sometimes referred to as Web Analytics
"Web analytics is the measurement, collection, analysis and reporting of internet data for purposes of understanding and optimizing web usage."
-Wikipedia
There are tools out there to help collect this data: its performance, and other cool information such as traffic sources, medium, and campaign information. Remember to stay as consistent as you can collecting it. The more information you have over time, will show you patterns of behavior that will help you when you need to reach out, remodel or revisit your online goals.
So overall, keep a keen eye on your site statistics in google analytics or webtrends (or whichever tool you use). The more you understand your audience, the more your audience will return to you. Remember that these aren’t the end all in terms of your data, but by combining this information with other business metrics you will have a better idea of what and where your online marketing is heading (or needs to head).
Other resources:
http://bx.businessweek.com/data-mining/blogs/
http://analytics.blogspot.com/
http://www.freakonomics.com/blog/
Monday, February 20, 2012
Web Design Trends of 2012 (part three)
Online trends continue...
11. Ribbon and Banner Graphics
Beta testers often use these ribbons to classify the current release version of software and mobile apps. Additionally you’ll find banners wrapped around free downloads or featured articles in blogs.
example: http://365psd.com/day/2-23/
http://designmodo.com/design-ribbons-badges/
12. Hand Drawn Designs
To contrast the slick look of computer generated graphics, sometimes the imperfections of something hand drawn can tell your audience what it needs to know about your company or product.
13. Mobile
This is going to be hard on all the designers out there. Keeping in mind how a site looks on a nice big flat screen AND on a cell phone screen. While you may never have every single screen look beautiful (with most project budgets) you can make sure users can surf your site anywhere.
14. QR codes
They are completely free to create, and many more people understand how they work. Considering how many people have cell phones these graphic codes are quite handy vs. writing down a site address. We have seen them everywhere from real estate signs to burger joints to rock bands!
15. Freebies!
From icons to desktop patterns, who doesn’t like a freebie now and then?
Two current favorites are Download PSD and Designmoo, both of which get updated frequently. Additionally the Hongkiat Freebies archive has plenty of treats to check out. This is an easy way to download free web interfaces, layouts, logos, banners, and practically any other type of PSD/AI file - a great resource for limited budgets.
Check these out:
http://downloadpsd.com/
http://designmoo.com/
http://www.hongkiat.com/blog/category/freebies-online/
What trends will stick? What trends do you like?
11. Ribbon and Banner Graphics
Beta testers often use these ribbons to classify the current release version of software and mobile apps. Additionally you’ll find banners wrapped around free downloads or featured articles in blogs.
example: http://365psd.com/day/2-23/
http://designmodo.com/design-ribbons-badges/
12. Hand Drawn Designs
To contrast the slick look of computer generated graphics, sometimes the imperfections of something hand drawn can tell your audience what it needs to know about your company or product.
13. Mobile
This is going to be hard on all the designers out there. Keeping in mind how a site looks on a nice big flat screen AND on a cell phone screen. While you may never have every single screen look beautiful (with most project budgets) you can make sure users can surf your site anywhere.
14. QR codes
They are completely free to create, and many more people understand how they work. Considering how many people have cell phones these graphic codes are quite handy vs. writing down a site address. We have seen them everywhere from real estate signs to burger joints to rock bands!
15. Freebies!
From icons to desktop patterns, who doesn’t like a freebie now and then?
Two current favorites are Download PSD and Designmoo, both of which get updated frequently. Additionally the Hongkiat Freebies archive has plenty of treats to check out. This is an easy way to download free web interfaces, layouts, logos, banners, and practically any other type of PSD/AI file - a great resource for limited budgets.
Check these out:
http://downloadpsd.com/
http://designmoo.com/
http://www.hongkiat.com/blog/category/freebies-online/
What trends will stick? What trends do you like?
Monday, February 13, 2012
Web Design Trends of 2012 (part two)
Online trends continue...
6. Minimal Animation
Gone are the days where everything beeps, moves and wiggles (unless of course you are an entertainment type website). Now we want subtle movement, user animated feedback and definitely no blinking!
7. Infographics
Most infographics provide data, charts, and supporting imagery so that anyone can follow along. One of our favorite examples is this one, explaining what Drupal is: http://visual.ly/what-drupal
8. Fixed Position Navigation
The idea is to keep the navbar and internal links/logo locked in place as your visitors scroll through the content. Usually floating over the content as you move down a page.
An example: http://www.elegantthemes.com/preview/Glider/
9. Multi-Column Menus
You can easily display numerous links to your visitors and keep this section fitted squarely around your logo. Consider it an option to too many fly-outs.
10. jQuery/CSS3/HTML5 Animation
Say good-bye to Flash animations and hello to HTML5!
Sometimes it is ok to say good-bye when a better web solution arrives.
HTML5 can be seen on most browsers...including the iPAD (which we all know doesn’t see Flash files).
Read more: http://www.hongkiat.com/blog/building-html5-css-webpages/
Trends #11-15 coming next week!
6. Minimal Animation
Gone are the days where everything beeps, moves and wiggles (unless of course you are an entertainment type website). Now we want subtle movement, user animated feedback and definitely no blinking!
7. Infographics
Most infographics provide data, charts, and supporting imagery so that anyone can follow along. One of our favorite examples is this one, explaining what Drupal is: http://visual.ly/what-drupal
8. Fixed Position Navigation
The idea is to keep the navbar and internal links/logo locked in place as your visitors scroll through the content. Usually floating over the content as you move down a page.
An example: http://www.elegantthemes.com/preview/Glider/
9. Multi-Column Menus
You can easily display numerous links to your visitors and keep this section fitted squarely around your logo. Consider it an option to too many fly-outs.
10. jQuery/CSS3/HTML5 Animation
Say good-bye to Flash animations and hello to HTML5!
Sometimes it is ok to say good-bye when a better web solution arrives.
HTML5 can be seen on most browsers...including the iPAD (which we all know doesn’t see Flash files).
Read more: http://www.hongkiat.com/blog/building-html5-css-webpages/
Trends #11-15 coming next week!
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